You may want to add a custom piece of content under each post – perhaps a copyright notice, some advertising or you could just say “thanks for reading!”
function add_post_content($content) { if(!is_feed() && !is_home()) { $content .= '<p>This article is copyright © '.date('Y').' '.bloginfo('name').'</p>'; } return $content; } add_filter('the_content', 'add_post_content');